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Niche Marketing Quotes

define your market

If everybody is doing it one way, there’s a good chance you can find your niche by going exactly in the opposite direction. Sam Walton

Identify your niche and dominate it. And when I say dominate, I just mean work harder than anyone else could possibly work at it. Nate Parker

Very narrow areas of expertise can be very productive. Develop your own profile. Develop your own niche. Leigh Steinberg

You gotta keep trying to find your niche and trying to fit into whatever slot that’s left for you or to make one of your own. Dolly Parton

Find what you love to do and you’ll never work a day in your life, that’s true. But also always try to fill a niche. What can you try to do that is different? Lisa Vanderpump

You know, even big-time academics kind of have groupies. Anyone with any sort of fame. So, like, in your micro-world, or in your niche, you’re kind of like a celebrity. Tucker Max

If you look at the heritage of the cable business, if you can own a niche, you have a good chance of succeeding. David Zaslav

try everything

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Get inspired by other entrepreneurs

Australia, the US and Canada have the series Shark Tank, the UK has Dragons Den and online at Entrepreneur.com they have the Elevator Pitch (https://www.entrepreneur.com/watch/elevatorpitch). These shows are great to gain inspiration into other businesses, how they started (there ‘why’) and what they have done to become a successful business (not all of them of course). Its also provides insight into what VC’s/Investors look for when deciding where to invest their money.

entrepreneur+elevator+pitch

Personally I have been watching these shows for many years, I find them great entertainment and inspiring.

Another show I really enjoy which is highly entertaining for individuals and can be very beneficial for businesses, especially when wanting to gain awareness of marketing techniques/advantages is the ABC’s Gruen, now in its 9th series (http://iview.abc.net.au/programs/gruen/LE1627H001S00).

gruen

Check them out…Happy watching 🙂